Happy Holidays!

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I thought today would be a good day to share some of my favorite holiday Pinterest boards.

Those of you that aren’t familiar with Pinterest – It’s an online bulletin board that allows you to create categories and save everything from recipes to website links on your “boards.”

This is an extremely popular platform – over 48 million users and 68% are women – half of them mothers… Could be a good place for you to show up and build some relationships…

Is there a tip hidden in this festive post??  Maybe –

Here are some examples of my favorite holiday boards –

Christmas organization – 

Christmas crafts – 

Christmas recipes – 

This platform is so popular because it is so easy to use and a great way to show your brands’ personality.

Here is a link to my boards

Reach out to me if you have any questions about Pinterest, social media or of course closets.

Have a great holiday!

 

 

Social Media Leads to Opportunity…

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I don’t care if you are a business owner or the intern – you must be using social media to promote yourself, your company and your services.

My clients constantly ask if I really get anything out of (insert platform here) or

Is social media worth the time and effort??

Of course it is!

I know you want to hear about conversion rate, lead count and ROI –

So I’m not going to tell you how much fun it is to grow your network and help people.

Or that the “media” could feature your work and your expertise in an article…

Could that lead to more sales – you bet!

But that’s not good enough – you want the metrics…

You want to know how many Likes – will turn into sales or how many followers can convert to leads…

It doesn’t work like that – and if you get caught up in the numbers you will make yourself crazy.

Using social media correctly will lead to opportunities that you never thought existed –

Here are 2 of the many opportunities that came out of me showing up every night –

  1. I was invited to visit one of the largest manufacturers in our industry.  I spent two days meeting their team and touring the facility.  I’m not sure if I’m going to supply them, but I’m closer today than I was yesterday.
  2. A company started using my sliding doors because over the course of two weeks I sent them a handful of leads that I received from Houzz.  Fast forward one year later and the doors are a feature in their showroom.

I know you’re crazy right now – and hustling to get it all done before the end of the year…

Start planning how you will show up on social media and how you will use it to your advantage…

Your competitor probably is.

I help business succeed.  If I can be of any assistance please feel free to contact me at richdemarco@optonline.net

Giving Thanks…

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Tomorrow is one of my favorite holidays –

Not because my mother makes her famous candied yams – although it helps –

Not because there are 10 hours of football or because it’s the official kick off of the holiday season…

Thanksgiving is a great time to slow down and reflect…

I have been writing this blog for over 2 years and I can’t begin to express how grateful I am that you are part of my network.

Many of you have watched me grow up in this industry and remember when I was single and had more hair…

With your support I became better at my job, built a career and my brand.

THANK YOU!

After the turkey is done and the Black Friday sales are over – take some time to enjoy all that you are thankful for – Personally and Professionally…

The last 15 years have been a great ride, fasten your seat belts for the next 15…

Wishing you and your family an awesome Thanksgiving!!

We are all Media Companies!!

Happy Friday!!

This morning Denise Butchko & I created a Google+ Hangout to discuss Gary Vaynerchuk’s video “Every Single One of You is a Media Company

In this quick 9 minute video we discuss –

How you can be the next Justin Bieber –

And not end up like Boarders or Blockbuster…

We hope this video nudges you to start thinking about a media strategy and start building your fan club…

The next Hangout will be in a couple of weeks – we hope you will join us…

Leave you email address below or sign up for my blog and we will make sure to send you an invite.

Thanks for watching!!

 

It’s All About Being REAL…

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When you take a look at some of the most successful people on TV – Who comes to mind?

Oprah

Ellen

Dr. Phil

No I’m not home all day watching TV…  I love my DVR!!

Back to my point – these people are all REAL!

That’s why they are successful – they don’t hide who they are, they don’t put on an act, and are full of emotion – good and bad.

Their fans love them for that.

When it comes to sales, networking or social media – the same applies.

I don’t try to hide my Brooklyn accent or stop speaking with my hands…  Will that offend some?  Maybe…

I think more will appreciate that I am genuine than if I pronounce the “R’s” at the end of my words…

Success at anything doesn’t come easy… It’s a lot harder if you’re not REAL…

Fughettaboutit!

I help people succeed.  If I can be of any assistance please feel free to contact me at richdemarco@optonline.net