Part II – Successful Closet Companies Are Doing This… Are You??

successful-closet-companies-part-iiNow is the time to start thinking about those slow winter months. Waiting until Christmas to deal with a soft January is too late.

Hopefully by incorporating some of the following strategies you can start the year on a high note.

If you missed Part I – click here.

I want to start with discussing the importance of keeping your installation schedule.   Getting your jobs done and sticking to the calendar improves your cash flow and increases profits.

The best or worst thing an installer can say to you when they come back from a job is –

“We Made It Work”

Especially if you don’t supply them with the proper tools to prevent a service call.

Here is a list of tools and jigs that most of my closet customers have on their trucks.

Festool Track Saw – this is a must and I bet it pays for itself the first month. I was at a trade show 3 years ago, we were setting up our sliding door display and the doors were too big. I used my track saw – cut thru the 2” aluminum frame and a ¾” melamine insert – I was blown away when I saw that it was a clean cut on both sides.  Imagine how easy cutting down a few shelves would be.

If you do have to cut down shelves, chances are you will need to re-drill them for cams.   Here is a great solution for drilling cams on-site.

Do you ever scribe a counter tops, toe kicks or verticals?  The ThingAMeJig Scribing Tool makes it quick and easy.  Not only will your installer thank you, your finished product will look much better – leading to more referrals.

How much time do you spend installing handles? Do you have a jig you made out of melamine? The Precision Handle Jig will ensure every handle is centered and straight.

Multifunctional Beds

Are you still installing an old clunky Murphy Bed? If your client prefers a bed that deters overnight guests – your spring system is the way to go.

If they are looking to give their mother in law a nice place to sleep or hoping that their grandchildren visit more often than you should be offering your client a piston bed with a built in box spring. Selling a higher end product will increase your profit.

If you’re not selling beds at all you are missing out on revenue stream that every major closet company offers.

Wall Systems

Vertiko Wall SystemMany of you have asked me about the “closet without verticals” or the “European Closet System.”  I finally have it in stock. If you have a showroom, it’s something that you should definitely be showing.

This system is great for entertainment centers because you can easily hide the wires behind the back panels.

Sliding doors

Sliding Doors - HawaDuring the recession my sliding door hardware sales spiked.  Replacing builder grade by-passing doors was an easy way for you to add an extra $500 to $1,000 to your job.

Now that you are busy and the economy is good you have gone back to telling your customers you don’t install doors. Even if you installed one set of doors per month you could add an extra $12,000 per year.

I sell a surface mounted ball bearing system that takes minutes to install, hangs from the header and works with ¾” melamine. There is no reason to pass on this business, all you need to do is create a system.

I gave you 8 different strategies that you can use to put a little extra money in your pocket next year.  I’m not telling to do them all at once.

Start slowly, train your designers and installers on one new program per month.

Watch how quickly your average sale increases!

If you have any questions please leave a comment or email me at richdemarco@optonline.net

Answers to Common Closet Questions

Answers to Common Closet Hardware Questions

Click here to download.

In the following E-Book you will find answers to questions that I am constantly being asked.  Included are links to installation videos, pics and best practices that I have picked up along the way.

If you find value in these tips please forward them to a friend, if not deposit in your circular file.

Thank you!

Your installer called in sick…

Closet Conference 2016

The floors aren’t ready, your edgebander is down, the hardware is on backorder, and the doors are damaged – should I keep going?

How many happened to you this week?

How many will happen to you next week?

What are you doing to try to fix these problems? No the bottle of vodka under your desk isn’t helping…

Networking with other closet company owners at the Closet Conference in Pasadena is your answer.

I know you’re too busy to leave for 3 days – what happens if your installer hits a pipe – who will fix it?

This is why you must attend!

Nobody feels your pain more than the people that

will be in Pasadena the week of March 21st.

Here’s the thing – it’s not enough for you to attend the Expo portion of the week, you have to attend the educational conference.

That’s where the connections are made so that when you get back to your office if and when you have a question, you have someone to call.

This year there’s almost two complete days of educational content –

I know you have been doing this a long time – but you don’t know what you don’t know.

Attending the conference is sure to open your eyes to something new.

Believe me the education doesn’t stop in the conference room, I have heard just as many ideas exchanged at the bar and the Top Shelf Awards ceremony… Of course some of the ideas sound better after a few drinks – but that’s the fun! 🙂

There is still time for you to buy your ticket and join the 100 other conference attendees. Use discount code EVEREA16 and get into the expo floor for free.

Even if you don’t come back with a new business strategy – the time away will re-charge you so that you are ready to get thru the busy Spring season and the next fire drill.

Your turn –

In the comments section below – leave your favorite experience from a previous Closet Conference….

I can’t wait to see you in Pasadena!!

Small Closets, Lots Of Storage

I was lucky enough to have one of the leading closet companies in the country write a guest post for my blog.  Following are their suggestions for tight spaces. Hope you enjoy!

Small Closets, Lots of Storage

small closets, lots of storage

Too many clothes and not enough storage? We’ve got you covered.

While the perks of city living are many, the smaller spaces and minimal storage that are generally part of the deal can pose challenges to the urban dweller. When it comes to closets, you’re almost always faced with a tight squeeze. That’s why, whether you’re dealing with a small reach-in closet or no closet at all, it’s important to make every inch count.

Read our tips and tricks below on how to get the most out of your small space.

Look Up

Use vertical space and take advantage of empty and unused nooks and crannies – even if you can’t reach them easily. Take lesser-used items, like ones that are out of season, and store them in airtight space bags on the highest shelf. This will open up space at eye level for items you use on a daily basis.

Consider hanging an extra rod, poles, or hooks against the side walls for additional clothing or for accessories like scarves or belts. Including boxes and baskets along the side wall or above the highest shelf can add additional storage space for extra oddities and infrequently used items.

Use Adjustable Shelves

Adjustable shelves can turn a one-rod-closet into a multi-dimensional space for your shoes, seasonal items, and additional accessories.

For bulkier items – like thick winter sweaters – adjust your shelves to create a taller space; similar sized shelves work well for stacking jeans and pants too. T-shirts, workout clothes, shoes, and other less bulky items can live on short shelves. Decorative cubes can also fit nicely to hold undergarments or socks.

Be sure to use durable shelf supporters to lock shelves into place for extra strength and safety.

Consider Racks

Visibility is key for any closet size, and being able to see all your clothes is an essential part of getting dressed in the morning. Take advantage of the many accessories available, like slide-out belt and tie racks that can be hidden easily when not in use.

For shoes, try hanging them over your closet door or stashing them under your bed in a tidy roll-out storage drawer. Haphazardly throwing them on the floor of your closet will create a mess and make your closet seem smaller than it already is.

Choose the Right Hangers

When you’re faced with a tiny closet, the right hangers can keep you organized and help you maximize the little space you have. Tiered hangers, for example, are perfect for all your clothes, allowing you to conveniently stack your garments.

Nothing shrinks a closet like a pile of clothes spread out on the floor. To keep your clothes in place, think about investing in wood, cedar, or felt hangers. The sturdy, durable materials will preserve your clothes longer and keep them from falling to the floor.

Ask the Pros

While there are blogs and websites with DIY tips on transforming your small closet space, it helps to seek professional advice. Quality materials and hardware are essential to building a closet that will last.

Our designers at Closet America – along with leading hardware providers like The Mayor of Hardware, Richie DeMarco – will help you create smart organization solutions to make the most of your diminutive space.

-written by Closet America’s president, Skip Labella

Closet Doors Get a Face Lift…

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Last week I created content for you to share with your customers…

“Getting Ready For Your New Custom Closets” – It was one of my most viewed blogs ever!!  Here’s the link in case you missed it 

Since it was so successful I thought I would try it again –

If you haven’t noticed, sliding doors are everywhere and the trend isn’t going away…

Here is a link to an Ideabook on my Houzz profile called “Closet Doors Get a Face Lift”… 

Feel free to share the Ideabook with your audience…

As I always I’m trying to think of new ways to help you stand out in the crowd.  If I can be of any assistance please don’t hesitate to contact me at richdemarco@optonline.net